Welcome to Pivoting to WEB3 Podcast
Nov. 14, 2023

PTW3: 017 Pivoting Brands to WEB3: SHOPX and Onboarding Brands with TJ Chang and Donna Mitchell

In this episode of Pivoting to Web3, Donna Mitchell interviews TJ Chang, COO and Co-Founder of SHOPX Foundation, about the transformative potential of blockchain technology in e-commerce. TJ discusses how blockchain can address inefficiencies and enhance security in online transactions. The conversation covers ShopX’s solutions for businesses, including token gating and its applications in e-commerce. TJ also explores why some major retailers have yet to adopt blockchain, the benefits of using blockchain, and shares his vision for the future of Web3, including potential concerns and opportunities.

There are endless use cases for Web 3 technologies, and we’re just getting started. Although the risks are real and nefarious activities are happening, just like with the traditional financial instruments, they are far too small compared to the benefits for our culture and society.

In this episode of Pivoting to Web 3, Donna delivers a timely discourse with TJ Chang about their respective Pivots to Web 3 and how blockchain can change the way we secure e-commerce and eliminate inefficiencies in our economic system. TJ talks about what ShopX can do for businesses, leveraging the blockchain technology to give solutions to relevant issues in E-Commerce. 

 

What to expect in this episode:

00:38 – How TJ ended up in the Web 3 space.

02:54 – Pivoting to Web 2 versus now.

04:47 – What ShopX can do for businesses.

06:49 – Token gating and its use in e-commerce

12:59 – More about TJ and getting into blockchain.

16:47 – Why big stores are not using blockchain.

20:51 – The many benefits to using blockchain. 

23:07 – E-Commerce issues and solutions 

27:40 – TJ’s favorite use case for ShopX

30:39 – Concerns and worry for Web 3

33:34 – TJ’s wish list for the Web 3 space.

 

About TJ Chang

TJ Chang is a dynamic start-up expert currently serving as the Chief Operating Officer and Co-Founder of SHOPX Foundation since January 2020. In this role, TJ is driving the mission to unlock the power of web3 for brand loyalty and growth by establishing a decentralized platform that leverages NFT communities to create new revenue streams for e-commerce brands. Notably, TJ has been a Board Member for Log Cabin Republicans since 2022, contributing to the nation's largest Republican organization dedicated to representing the interests of LGBT conservatives and allies. Previously, TJ co-founded and served as the General Partner at Krypton Ventures, a venture capital firm in Panama City, Panama, where they made 55 investments, founded 14 companies, and achieved 5 successful exits in the span of 2 years and 7 months. With a rich background, including co-founding and serving as Chief Operating Officer of CartRev and holding key roles at Equinox, CallFire, and Merrill Lynch, TJ brings a wealth of experience and expertise to the start-up and investment landscape. They hold a B.A. in Economics, Business and Management, and Music from Occidental College, showcasing a diverse skill set and a commitment to both business and the arts.

 

Connect with TJ Chang:

 Twitter: https://twitter.com/GetItDoneTJ

Instagram: https://www.instagram.com/tjandwhiskey/

YouTube: https://www.youtube.com/@shopx9582

LinkedIn: https://www.linkedin.com/in/tjchang/

Discord: https://discord.com/invite/XNn9shER62

 

About Donna Mitchell:

 
Donna Mitchell is the Founder and CEO of Mitchell Universal Network LLC. She has achieved two impressive careers in her lifetime. She began her journey as a change agent at US Airways, now American Airlines, dedicating 24 years to aviation and airline management. Following her successful tenure at US Airways, Donna embarked on a new venture with t

Connect with Donna Mitchell:

Website: https://mitchelluniversalnetwork.com/

LinkedIn: https://www.linkedin.com/in/donna-mitchell-a1700619

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What to learn more: Pivoting To Web3 | Top 100 Jargon Terms

TJ Chang Profile Photo

TJ Chang

Founder - COO

TJ Chang is a highly accomplished serial entrepreneur and early-stage investor with a remarkable 12-year track record of success in operations and sales.

He is an alumnus of prestigious institutions such as Merrill Lynch and Equinox Corporate, and has founded more than 8 companies, helping guide numerous Web3 startups to market.
As a prominent leader in the Web3 space, Chang has demonstrated his expertise by influencing government policy and working closely with the Beacon Council. Through his efforts, Tennessee became the second state to pass legislation recognizing and allowing the LLC registration of decentralized autonomous organizations (DAOs).
Chang is a sought-after speaker and has presented at high-profile events such as the Global Ritossa Investment Summit, MavCon, WBS Dubai, and the IYUD Freedom Forum. He has also made notable appearances on CBS and FOX, and was recently featured in CEO Magazine for his remarkable achievements in business. Additionally, he is a 2022 recipient of the prestigious "Future 40 Under 40" award with Maverick Pac.

Despite his busy schedule, Chang remains deeply committed to supporting other Web3 projects and is a proud owner of three GutterCats and one CoolPet.