PTW3 006: | Behind the Scenes: Insights for Successful NFT Launches in a WEB3 Environment with Albert Polanco

The market potential of WEB3 and NFTs is largely untapped, and the market was flooded with both money and speculation. There were a lot of money made… and lost. 

In this episode of Pivoting To Web3, Donna talks with Albert Polanco of Metamango in a discussion about sustainable go-to-market strategies and products that solve a problem for people instead of objects of speculation. Learn from Albert's business model and process, understand the importance of having a community in the WEB3 environment and discover the value in effectively crafting a story for your customers. 

What to expect in this episode:
00:32 – Albert's journey into marketing through different platforms

04:32 – What is missing from the current marketplace.

06:20 – Go-to-market strategies and problem-solving products.

08:37 – What is needed to get us in the future?

10:53 – Projects that Albert wants to be involved with

13:22 – Getting educated on WEB3 from a practical level.

14:44 – Future opportunities, and why big companies fail in WEB3.

17:01 – The importance of community in the WEB3 space

18:25 – What is your ideal project?

20:27 – Albert's business model and process

23:21 – Engaging the community and providing a value.

25:53 – About the story brand framework

About Albert Polanco:
Albert Polanco is a seasoned marketing executive and WEB3 enthusiast with a diverse background in driving growth for innovative technology companies. As the Head Chief Ninja Lord of Mangos at Meta Mango, he currently spearheads results-driven marketing strategies custom-tailored to client needs. With over two decades of marketing experience, Albert has worked with several WEB3 and NFT company and clients, such as SELF Labs Inc. and Outlier Ventures. He also played a role as a Content Created and Project Manager for NFT communities from Clubhouse. Albert's career journey in the WEB3, NFT, and Crypto space, earned him a trusted consultant and one of the leaders in the digital asset technology landscape.

 Connect with Albert Polanco:
Metamango Website: https://www.metamango.io/

About Donna Mitchell:
Donna Mitchell is the Founder and CEO of Mitchell Universal Network LLC. She has achieved two impressive careers in her lifetime. She began her journey as a change agent at US Airways, now American Airlines, dedicating 24 years to aviation and airline management. Following her successful tenure at US Airways, Donna embarked on a new venture with the Johnson & Johnson Family of Companies, where she contributed 16 years.

Today, as a visionary business development consultant, Donna believes in reimagining and redesigning Life, Health, Wealth, and Careers. As the driving force behind Mitchell Universal Network LLC, she is determined to bridge the gap between Web2 systems and the transformative potential of Web3 strategic applications, and emerging technologies. She is committed to providing specialized expertise in Web3 and blockchain consulting, digital marketing, business leadership, and Blockchain as a Service (BaaS). 

 Connect with Donna Mitchell:

 Website: https://mitchelluniversalnetwork.com/

LinkedIn: https://www.linkedin.com/in/donna-mitchell-a1700619

Connect with Donna Mitchell:

Website: https://mitchelluniversalnetwork.com/

LinkedIn: https://www.linkedin.com/in/donna-mitchell-a1700619

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