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In this episode of Pivoting to Web3, Donna Mitchell interviews Eric McHugh, President of SHOPX, about the intersection of NFTs and physical consumer goods. The discussion explores how SHOPX integrates NFTs and blockchain technology to enhance brand experiences and streamline operations. Eric explains the use of NFTs and smart contracts for brands, the convergence of physical products with the metaverse, and potential benefits for nonprofits and charities. The conversation also addresses challenges in technology and interoperability, and Eric shares insights into SHOPX's future outlook and other Web3 projects.
As more and more people discover what an NFT is and how it works, mass adoption is largely tied up to consumer goods and perhaps services. How does one converge the idea of physical consumer products to something that exists in the data realm of Web 3?
Join us in this episode of Pivoting to Web3 as Donna talks with Eric McHugh, President of SHOPX, in a very noteworthy discussion about the different use cases of NFTs and blockchain today. Discover how SHOPX bridges the gap between the ‘very technical’ backend of smart contract deployment and established brands who are currently fulfilling consumer needs at a very fast pace. Even nonprofits and charities could also have a major leap forward in the way they operate.
What to expect in this episode:
00:30 – How Eric got started in Web 3 and starting SHOPX.
03:57 – NFTs and smart contracts for brands
08:23 – Other use cases for SHOPX
11:34 – Convergence of physical products with the metaverse
16:28 – Challenges in the technology and interoperability
20:55 – Collaboration with nonprofits and charities
24:00 – More about SHOPX and use cases.
28:58 – Outlook for the next three years
30:31 – Other projects in Web3
About Eric McHugh
Eric is a 29-year-old entrepreneur whose philosophy emphasizes the importance of simplicity, adaptability, and a clear mind, which has translated well into the world of web3 entrepreneurship. Eric specializes in leveraging his strategic thinking and adaptability to create innovative and effective solutions to the challenges facing this cutting industry.
Eric’s fierce independence and commitment to self-mastery made him a natural leader and role model for those seeking to live a life of purpose and freedom in the digital age. As a staunch individualist, Eric is a vocal advocate for the decentralization of power and control, promoting the democratization of access and opportunity in the digital world. Eric has an IQ of over 140, enjoys playing chess and fine cuisine, and main hobbies include fighting, chess, and reading.
Connect with Eric McHugh
Website: https://shopx.co/
Twitter: https://twitter.com/ericmchugh0
Instagram: https://www.instagram.com/ericdmchugh/
YouTube: https://www.youtube.com/@shopx9582
LinkedIn: https://www.linkedin.com/in/ericdouglasmchugh/
Email Eric: eric@shopx.co
Discord: https://discord.com/invite/XNn9shER62
About Donna Mitchell:
Donna Mitchell is the Founder and CEO of Mitchell Universal Network LLC. She has achieved two impressive careers in her lifetime. She began her journey as a change agent at US Airways, now American Airlines, dedicating 24 years to aviation and airline management. Following her successful tenure at US Airways, Donna embarked on a new venture with the Johnson & Johnson Family of Companies, where she contributed 16 years.
Today, as a visionary business development consultant, Donna believes in reimagining and redesigning Life, Health, Wealth,
Connect with Donna Mitchell:
Website: https://mitchelluniversalnetwork.com/
LinkedIn: https://www.linkedin.com/in/donna-mitchell-a1700619
Become a Podcast Guest: https://www.pivotingtoweb3podcast.com
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What to learn more: Pivoting To Web3 | Top 100 Jargon Terms
President
Eric McHugh who is President at SHOPX.
Eric’s experience includes ad optimization for Snap Inc, consulting for fortune 500 through the Chapter 11 bankruptcy process, Dark Matter research at Carnegie Melon University with my brother’s team, and helping found CartRev, a social commerce platform that had over 100 Shopify Brands using its SAAS platform. Presently, Eric is a Chief Growth of SHOPX and views growth as his main responsibility. More specifically, the growth of token holder value, by whatever means necessary within the bounds of reason. His top 3 traits are endless endurance, top-tier perception, and very thick skin.
SHOPX is an e-commerce plug in designed to help brands find new revenue streams. SHOPX helps brands shift from traditional sales/marketing methods that burn out your customers and into customer relationships that create brand evangelists.
SHOPX equips merchants with the tools they need to have more control over fees, data, and transactions--helping them grow their business and improve the customer experience one purchase at a time.
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